To read: ~ 2 minutes
In healthcare, the right question—asked at the right moment—can shift perspectives, reveal hidden opportunities, and spark meaningful, lasting change.
At Connexall, we believe strong conversations lead to stronger outcomes. That’s why we’re spotlighting the questions our sales team leads with—questions that help hospital leaders rethink their challenges and reimagine what’s possible.
Why It Matters
Healthcare leaders today juggle priorities across patient care, operational efficiency, and financial sustainability. A thoughtful question can transform a conversation—shifting the focus from product features to real impact, from cost to long-term value, and from temporary fixes to strategic solutions.
Questions That Spark Impact
Amira Melnichenko, Account Executive, Southern Region
“Whose daily lives would be impacted by this change?”
Why it works: Shifts the focus to patient care and staff workflows—where impact matters most.
Kathryn Rabb, BSN, RN, Account Executive, Western Region
“How are you evaluated, or how do you measure success by year-end?”
Why it works: Aligns solutions with hospital goals and measurable outcomes.
FrankAnthony Di Gioia, Sales Director, Canada
“If you could have a fully connected hospital, would that interest you?”
Why it works: Inspires long-term thinking and opens the door to transformation.
Andrea Oser, Sales Director, South Region
“What do you know about Connexall?”
Why it works: Identifies knowledge gaps and builds a tailored conversation.
Jennifer Werderitsch, Account Executive, Western Region
“What are your biggest challenges or pain points related to [product/service]?”
Why it works: Uncovers root issues and shifts the discussion toward meaningful solutions.
Michelle Medeiros, Account Executive
“What are the biggest challenges your team is facing right now?”
Why it works: Opens space for honest dialogue and highlights opportunities for improvement.
The Takeaway
Every challenge is an opportunity—and every great solution starts with a great question.
At Connexall, we’re here to help you navigate complexity, uncover insights, and drive real results.
Let’s start with your biggest question.